February is the month of love, and if you’re a florist, hospitality business, or gift and card retailer you really should have something planned. However, remember Valentine’s Day will be everywhere, and your customers and followers are interested in all of your offerings rather than just the heart-shaped box variety.
February is also the second month of the year. Post-New Year how are you getting on? Business is hard at the moment, the only certainty at the moment is everyone is considering how to get the best value for their efforts. I’ve said it before and 2023 is no different, social media is one of the very areas where you can outperform your competitors without outspending them. Keep close to my basics, post consistently with a plan, don’t post and pray, and keep showing off your love for that thing you do. If you need any more help, I do a monthly newsletter of pointers, and you can contact me for a spotlight call.
02/02/2023 will be Groundhog Day in the United States of America. With reference to the Bill Murray film, some businesses may want to set up a repeating post or two.
02/02/2023 will be Groundhog Day in the United States of America. With reference to the Bill Murray film, some businesses may want to set up a repeating post or two.
Imbolc is observed on 01/02/2023. The village of Marsden, West Yorkshire, will not be holding its Imbloc Fire Festival until 2024, though you might want to find a way of marking the halfway point between the Winter Solstice and Spring Equinox. Brighter times are coming
Children’s Mental Health Week begins 06/02/2023. The theme this year will be Let’s Connect, and there are free resources for primary age and secondary age children and young people here.
Fashion weeks return soon. Paris Haute Couture will be 23/01/2023-26/01/2023, New York will be 10/02/2023-15/02/2023, London is 17/02/2023-21/02/2023, 21/02/2023 is the beginning of Milan Fashion Week, and Paris starts 27/02/2023.
Content prompts are very much a need to know thing, though bread makers and bakers knead to know that the annual international celebration of Real Bread Week begins 18/02/023.
Other awareness days
- UN World Interfaith Harmony Week begins 01/02/2023.
- Black History Month begins 01/02/2023.
- LGBT+ History Month also begins 01/02/2023.
- World Wetlands Day returns on 02/02/2023.
- World Cancer Day will be 04/02/2023.
- Snow Moon (February Full Moon) will be 05/02/2023. You’ll find me swimming beneath it!
- International Day of Zero Tolerance to Female Genital Mutilation is 06/02/2023.
- Safer Internet Day returns 08/02/2023.
- UN International Day of Women and Girls in Science is 11/02/2023.
- Autism Sunday on 12/02/2023.
- Red Hand Day/International Day against the use of Child Soldiers will be 12/02/2023.
- World Radio Day will be 13/02/2023.
- Parinirvana Day (Buddhist) is 15/02/2023.
- Global Information Governance Day returns on 16/02/2023.
- Lailat al-Isra wa-I-Mi’raj (Prophet’s Ascension, Islamic) will be 18/02/2023.
- Drink Wine Day is 18/02/2023.
- World Day of Social Justice is 20/02/2023.
- 22/02/2023 is Margarita Day.
- National Tell A Fairytale Day is 26/02/2023.
- Fairtrade Fortnight begins 27/02/2023.
- Rare Disease Day will be 28/02/2023.